Dentsu Aegis Community has purchased 4Cite, a first-party identity and analytics platform. 4Cite will transform a part of the Dentsu Aegis-owned advertising and marketing efficiency corporate Merkle Inc. 4Cite’s identification solution features may also be utilized by M1, Dentsu Aegis’ people-based identification and knowledge platform. “The 4Cite acquisition performs a …
Read More »Dentsu Aegis’ 4Cite acquisition highlights advert trade’s transfer clear of third occasion information
